While we have had the luxury of getting our athletes in the building multiple times per week, many of these athletes are practicing the specific skills of their sport simultaneously in the same week or even in the same day. We generally see two types of back dysfunction that are exposed during movements performed in the weight room. Extension-Based Back Pain This is usually a result of an aggravated joint in the lower back. Where this pain is usually exposed...
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Before we start, I want to encourage every single one of you to keep reading. Even when it seems like this is just “another one of those articles” or it seems like it just doesn’t pertain to you. This topic is one that we must continue to talk about even when it is hard or doesn’t feel like it applies to us. In the past six months, the mental health initiative throughout the athletic community, and pretty much the human...
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In life, it is my belief that there are two things you can control in any given situation – your EFFORT and your ATTITUDE.  This concept speaks true to everything in your life – from your school work to your sport, even to your relationships with others and yourself.  No matter the circumstance, the only two things you have control over is the effort and attitude which you put forth. Often times when speaking on a topic such as this, it is...
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In the depths of a primitive powerlifting gym, the strongest men and women in the world performed displays of strength in the back squat that pushed we know as human limits. I was only in high school, so my exposure to strength training was just beginning. What amazed me the most about these men was not how much load they squatted with 100% of their max, but how fast and explosive they could lift 85%. It only made sense to...
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Buy-in as a construct Buy-in as a construct is an elusive amoeba that is magnificently apparent both in its void and presence; unfortunately, the elusiveness is illuminated through the fleetness with which it can come and go.  Managers, coaches, captains, and several others in leadership positions have long been enamored by the struggles attached to the cultivation of this ideal amongst their team and more often the sustainable nature of it’s being once initially realized.  But why such contention about...
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If you follow us on social media or have watched any of our Youtube videos lately, you will notice that many of our athletes have been training barefoot. I wanted to take a moment and explain why. For some time now, podiatrists have termed shoes, “foot coffins” with the intention of highlighting the potentially damaging impact a sneaker can have on the musculature, connective tissue, and ultimately functionality of the foot/ankle complex. These damaging effects are resulting from a reduction...
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As a performance coach, we focus so much on how our athletes move yet we don’t always get an opportunity to observe how the athlete responds to game-like stimuli. Due to this, I was provoked to dive into this deeper when an athlete of mine had every athletic tool necessary to be successful in their sport yet when we incorporated a game-like scenario where she was required to respond to a visual stimulus, it appeared there was a delay in...
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It’s 5:00 a.m. the alarm is going off, the first opportunity of the day presents itself; do you hit snooze or do you get up and move to the next stage of your day?     It’s this moment; it’s in these seconds, these seconds before rolling over to address this obnoxious noise permeating from whatever device you utilize to reminder to your body that the day is upon us, that we hear thousands of conscious thoughts battling for center...
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Being injured isn’t easy. Ask any player, in any sport, who has dealt with an injury and they will probably all respond the same: It is one of the hardest challenges you can face as an athlete. Through this article, I can’t speak for every athlete that was ever injured, but I can speak for myself. My Story Heading into college I had never dealt with a major injury. I had broken a few bones but never suffered from a...
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Third Place. Many of us have come to know Athletes Warehouse as a sanctuary. Whatever your reason for coming, it’s safe to say that many of our athletes find assurance and safety coming through the doors. By allowing our athletes to feel such a level of comfort, we maximize what we get out of them. We break down the barriers pertaining to the stress of beginning off-season training for the first time, or potentially the last time. No matter what...
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HOW TO PROPERLY PROGRESS A TRAINING PROGRAM… In an industry that is so personalized, it may seem very obtuse to the norm that we at AW would not only allow but in fact enforce that an athlete is exposed to each and every member of our coaching staff, over the course of their training season.  Most training facilities may employ one or two full-time [salaried] coaches and then accompany them with several independent contractors or part-time employees, to help handle...
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  AGILITY IS PURELY COGNITIVE When it comes down to performance training, the main objective of training for sport is to improve on field success. Improvements in the weight room and practice field are always a goal of an athlete or coach, but just because I PR’d in the weight room, or ran my fastest 5-10-5, does it actually translate to the field? What exactly is agility? It’s hard to define exactly what agility is. But in the most simplest...
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SSA Success
December 10, 2018
What Coach Jack Is Learning About This Week (12/5)
December 5, 2018
Strength for the Area Between the Ears
November 21, 2018




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  • I started lifting when I was 8 years old I
    9 hours ago by ath_warehouse I started lifting when I was 8 years old. I trained wrong for performance until I was done with college. It wasn’t until after that I learned how to train properly and how to coach youth athletes to train properly. That is probably the main reason why I wanted to coach youth strength and conditioning - to have them doing it the right way from the beginning. - Coach Matt  #WhyI 
  • As I prepare to major in musical theater in college
    1 day ago by ath_warehouse As I prepare to major in musical theater in college with acting dancing and singing, I need to grow and reach my fitness and mental goals to be able to reach my highest level of competitiveness in theater. AW is helping me to reach and surpass my goals. - Lyndsey Minerva • • Oh and she just happened to be named All-State in soccer. A.K.A. She does it all!  #SundaySpotlight 
  • Growth leans over the table and speaks to Comfort in
    3 days ago by ath_warehouse Growth leans over the table and speaks to Comfort in a stern voice, “Listen, it’s not you it’s me. I just don’t think we are going to be able to work together.”
  • Some athletes come out of a long season with mild
    5 days ago by ath_warehouse Some athletes come out of a long season with mild discomfort in the lower back. It’s important for us as the coach, and often times the first point of contact in identifying an athletes pain, to understand when an athlete must be referred out to see a specialist. We generally see two types of back dysfunction that are exposed during movements performed in the weight room: Extension Based Pain or Flexion Based Pain.  #wisewednesday 
  • We are so excited to announce our upcoming seminar!! Hit
    1 week ago by ath_warehouse We are so excited to announce our upcoming seminar!! Hit the link in the bio to register We have gathered experts from around the area to share their knowledge in sports performance through the lens of baseball and softball! We hope you decide to join us on December 29th!